Starting Your Retail Fashion Business?

January 21, 2016

The fashion world is an avalanche – constantly evolving, thriving and flourishing.

If you’re looking to transform your passion and enthusiasm for fashion into a profitable business, you need to have your gun continuously blazing. In order to help budding fashion retail store owners to hit the ground running, here are some insider tips on kick starting a profiting venture:

1. Think, Behave, Live Like A Business

When you start your own venture, you might think of taking it easy. After all, it is your own business. However, if you really want to build a successful retail store, you think to start thinking and acting like an entrepreneur from Day 0. There’s no room for slacking. Develop your short term, medium term, and long term goals, and make sure every action is aligned to contribute to that goal.

2. Choosing A Good Location For Your Boutique Is Essential

Location is a matter of strategy, not tactic. Unfortunately, most retailers fail to really understand its significance. A fashion store that’s not on the main street, mall, or downtown in large areas will fail to make an impact. For instance, if you chose a spot in a slum area, surrounded by dilapidated buildings and warehouses, you’re setting yourself up for a failure. Ideally, it is recommended to locate your store around relevant businesses. For instance, you might not want to go right beside a competitor that is much bigger than you in terms of size. But setting up your fashion clothing store near a jewelry store might make more sense.

3. Find A Wholesale Women’s Fashion Marketplace

Your store’s brand is only as good as its line of clothing. It’s important that you form an alliance with the right fashion wholesale supplier that will offer you a huge selection of apparel at a discounted price. Remember, your supplier is key to the whole retail strategy. So invest time in finding one, and building a strong relationship so that you can capitalize on their market knowledge and products variety.

4. Arrange The Apparel To Attract!

It’s all in the visual appeal! There have been many researches that prove that store front plays a significant role in attracting potential customers into the store. The more attractive and creative you get, the more likely you get people interested.

5. Understanding Your Customers’ Needs Will Help You Stay On Top of the Game

What motivates and drives people’s fashion choices? Is it to look appealing? To be fashion forward? Simply put, women just want to feel good about themselves. Whether it is the high street fashion enthusiast, or the functional female, it’s all pretty much the same. Make sure your clothing line appeals to their preferences and taste. Give them genuine advice about what works for them. Ask them if they’re looking for something in specific. When you go the extra mile, it shows. And that’ll motivate them to keep coming back.

What Is Fashion Production?

December 22, 2015

To understand fully what fashion production is all about, it’s very important to have a look at what the term “fashion” stands for. Generally speaking, fashion refers to different styles on practices in the area of clothing, makeup, accessories and even furniture. In a very strict sense, the term only refers to trends in wears or apparels. Hence, the production of fashion as discussed in this write-up is only limited to clothing, wears, attires and dresses.

Fashion production as it relates to clothing has actually come a very long way. Basically, the term refers to the manufacturing of various kinds of clothing materials, dresses, and fashion accessories. Several factors have always influenced the production process. Over the years, several kinds of fashion attires have actually been produced. Many of them have cultural and traditional undertones. In the ancient times, people made use of local materials like animal skin and fur in producing the attires they put on. Different kinds of clothing styles were also produced through such local means. However, there was a notable improvement in fashion production during the period of industrial revolution of the late 18th century. It was a great awakening era that swept across Europe, America and other continents of the world. The era witnessed the establishment of various fashion production plants both in Europe and other continents. Several fashion manufacturers emerged. Different kinds of patterns and approaches were also introduced in the production process. Lots of quality clothing materials, fashion dresses and accessories were also produced.

In the contemporary times, the production of fashion is still ongoing. The fashion industry in the modern times is moving at a very high speed. Different kinds of approaches have been introduced. There’s also the infusion of technology into the production of clothing materials. Different kinds of sophisticated sewing machines and tools have been invented. Gone are the days when fashion production is only limited to the local tailor or dressmaker along the street. Today, large corporations have come into the fashion business. Several fashion brands have been established. Lots of quality readymade garments, men’s wears, women’s wears, and even kids’ wears have been produced.

Again, fashion production is now a very lucrative course in colleges and universities. Interested individuals can go through the education process in order to bag degrees in the area of cloth production. Great innovative ideas have always emerged from the fashion education process. The results are also quite obvious. The world is now witnessing an upsurge of fashion trends on yearly basis. Different kinds of fashion products and accessories are all over the place. The fashion industry is indeed actually thriving in various nations of the world. Great fashion plants, firms, selling outlets are up and running in various countries.